A website
receives all types of traffic which includes good traffic which can be converted
into consumers and bad traffic which doesn’t help in increasing the sales and
is therefore considered as a waste of resource and useless. To understand and
determine this you can use Fraudlogix.com. They help you to identify and sort
the bad traffic and good traffic so that you can use your resource to buy the
good traffic for your website. It can help you to determine the quality of
traffic that your receive so that you can get better returns on investment and
bring in more traffic at your website.
It is ideally a
fraud detection site that helps you to reduce the amount of fraud that you
receive at your website. It relies on digital data analysis and behavioural
data analysis which can help you to identify the fraud traffic. They use
JavaScript pixel to collect the data and the data is then analysed to determine
the bad traffic and the source. Advertisers can use this to make the ad
campaign more effective as it helps them identify the right sources and design the
ad campaign accordingly wherein they can employ the better sources and get
higher return on investment.